A blog for escort business entrepreneurs

The Blueprint Blog is often updated with tips, ideas, and advice for entrepreneurs interested in opening and operating an escort service.

Sunday, June 24, 2012

Social Media and the Escort Business

I admit to making little use of social media to sell my books or for any other reason. I'm not really a social person, I am wary of anyone following me, and I consider a major company collecting large amounts of information suspect to say the least. Clearly I am not the best advocate for using social media to promote your escort service or entertainment company.

The online world has experienced serious change since I first had an escort service website in 1993. Back then I had the second escort service on the internet. I have little doubt that there were other escort businesses promoting on BBSes (Bulletin Board Systems) and in chat rooms, but I never really had an interest in BBS or IRC in relation to the escort business. Remember – back then we had dial-up. I didn't get ADSL until 1998, and I was one of the first in Orlando to have it. Bellsouth sent four network techs to my house to install it. Can you imagine?

If you're interested in what IRC, BBS, and early ADSL was all about back then, read:

Fast Forward to Today

Most of you are already aware that your tweets with Twitter are archived and housed in the Library of Congress. Your websites probably will be included in the Internet Archive project, which started in 1996. Facebook does archive messages and posts. I am not yet clear on Google Plus archiving practices, but we should assume they archive everything.

So how does this help the adult business owner? The truth is that it doesn't. This is not the sort of business that you want everyone to connect in. I would skip Facebook and Twitter entirely and focus on Google Plus. On the other hand, if you have a stripper-gram or a bachelor party only type of business, you should be using all of these mediums to promote.

I think that anyone with any type of business can make good use of Google Plus though. The best use includes Google + Pages which is really targeted to businesses. Definitely read through these links to develop a better understanding of how you can use it for your escort service or entertainment company:

Google Plus Business Pages

Google + for Business

This will actually be tied to a Google Places listing in an account. I have not made any sort of use of it yet and only recently signed-up for Google +, but if you use your imagination, you will realize that the possibilities are endless for your business. You can also use Google + Hangouts to have conversations with a specific circle of people. Make sure to read about Hangouts!

I will take it an additional step here. If you join Google + and follow me, I will follow you back. You would be in my “Adult Business” circle. You can have many circles with Google + and use Hangouts to have discussion with specific people in circles. Really a wonderful concept! My Google Plus Profile - Please do excuse the 2008 photo. I look the same except that I stopped coloring my hair and it is gray, which is why you will see that same photo for a long time.

You won't be able to create a bunch of aliases though. Google does allow a person an alias, but read the article and the names policy before you begin:

Google Relaxes Real Name Requirements on Google Plus

Google + Page and Profile Names

Do read the policies on names carefully. If you screw-up it can indeed cost you your Google account. They want your real, identifiable name and if you lie and create the account using an alias, you will be booted. I know that you can arrange it and make it work. If you read my book, you are operating your business correctly and are licensed to operate. This is really important for your business. 

Tuesday, June 5, 2012

Where to Open an Escort Service

The location most often searched in relation to opening an escort business is Las Vegas and it would be my number one choice for the experienced and the mentally strong. Vegas is truly for the hardcore. It's a legally safe place to open as an “outcall promoter,” but it is also highly competitive and you would need to create a niche service or at least target niche markets.

In my opinion, you are almost better off practicing somewhere else for two or three years and then tackling Vegas in the future. A beginner should not start in Vegas, though many of you do have related knowledge and are indeed qualified – only you know the answer to that. If I were to open an escort service today, I'd be on the next flight to Las Vegas, but then I do have many years of experience.

Miami can also be competitive; however, a person new to the business certainly can create a thriving, successful business there. Any readers here that have read my Blueprint books know that they are based on opening an escort service in Miami-Dade County, Florida. To be specific, the license you need there states, “dating and escort services” and doing it all the correct way is not that complicated in Miami.

Let's discuss Miami for a few minutes

I love Miami. Miami is a beautiful city that is also an adult playground. Orlando is for children and Miami is for adults and they are vastly different locations. If you watch the YouTube at the head of this blog, you will learn something about the layout of Miami and if you have any intention of moving there to start an escort business, I'd suggest that you watch the video and then study the layout of Miami-Dade County and its many municipalities. I promise it is not as complicated as it looks at first glance.

I lived in Miami from some time in 1983 through the end of 1987, and then went to college there in 2007-2008. Of course I have visited often over the years – sometimes for one day and other times for weeks. I love Miami. Yes, I know I have already stated that. When I first lived in Miami, I lived in Coconut Grove and then I later (1986) moved down south to the Cutler Ridge area off Old Cutler Road and SW 190th Street. I would live in Miami right now, except for my personal obligations that keep me in central Florida.

Coconut Grove in the 1980s was one crazy place. Life was a party. Hell, Miami was a crazy place so it wasn't only the Grove area. A flood of memories come to mind with that statement... enough for a book. My Memoirs book is all about my former business in Orlando, so it may be time for one about the business in Miami. That would be a different type of Memoir for sure.

With world attention on that crazy story last week – the one with the crazed man eating the other man's face next to the MacArthur Causeway in Miami – I feel that a discussion of Miami is in order. Miami has always been a crazy place, but that guy had to be on serious synthetic drugs and he must have snapped from the heat. The autopsy will hopefully reveal specifically what he was on.

When I lived in Coconut Grove something as crazy happened not far from my back porch. It was late one night (like 4am-5am) in 1985 and we could see the Metrorail from our door. We were awake, but many people were awake at that hour back then... The way the lights by the Metrorail shined we could actually see the figure of a man swinging around a woman's head by her hair. Apparently he had chopped her head off. At the time we thought it was religion/voodoo related. Next thing we knew there were what seemed like hundreds of cops, sirens screaming and blue/red lights flashing everywhere. The lunatic actually threw her head at at cop. Just crazy.

During this era in Miami, beautiful South Beach did not exist. Have you ever seen the movie Scarface? Watch it and you will see how south Miami Beach was back in the 80s and how Miami was in general. Today Miami is a relatively safe place to live and a beautiful city. Yes, it is still on the crazy side, but it sure beats living in theme park land up here.

Second-Tier and Third-Tier Cities worthy of consideration

In Blueprint 2, I discuss what are referred to as second-tier cities. You will find it easier to open and operate an escort service in almost any one of these cities than in a major metropolitan area. A main reason for this is the lack of serious, skilled competition and this is actually a good way to learn the business without so much pressure. Hopefully you understand why opening a service in a second-tier city like Tampa, Florida or St. Louis, Missouri will be easier for the beginner and equally as profitable as a major metropolitan city area.

Third-tier cities can also be equally as profitable. The country is filled with third-tier cities. I would also consider Cincinnati and Cleveland to be third-tier along with Charlotte, North Carolina and San Diego, California. There is some debate on what makes a second-tier or a third-tier city and my opinions have evolved over time and may differ from the opinions of others. I haven't decided if Hartford, Connecticut is third-tier or fourth-tier, but similar areas are also a great place to start.

Understand that it is not necessary to jump into business in a major metropolitan area to make great money and it would actually be easier for you to at least start elsewhere and then work your way up to a major escort business area like Los Angeles, Las Vegas, NYC, Miami etc... in the future.

Beyond this discussion, I want to remind anyone purchasing The Complete Blueprint for an Escort Service and anyone that purchased Blueprint for an Escort Service prior to mid-February 2012, to read all of the Blueprint Updates on my website. The link is to the main updates page, but there are 4 additional pages to read at the time of this posting.

All the best in your entrepreneurial pursuits!